The first is to think about the BIG picture. Like super long term - Why are we artists? How big can this dream go and where will it take us? And what is our definition of 'big'? One of the things that I respect most about Rachel is that she decided to re-brand herself to fit that big picture! This girl has dreams and goal far beyond her own name, and her decision to re-name her company is a ballsy move, but also one that was necessary for her growth! The fact that she even realized that just the name of her company was holding her back from those ambitions is amazing! It's a hard thing to change things up with your company, once you get things going. I mean, people expect things out of you, once you are established and to just switch it up on everyone - I mean, that's insane, right? WRONG! When you see the big picture, when you know your dreams are feasible and attainable, you need to do whatever it takes to get there. That might mean taking a big risk and making some big changes. That might mean starting over with a new facebook page and - gasp! Re-forming a new group of friends, blog readers and clients! However, it is totally and completely worth it once you are on your way to your dream!
Which brings us to the second fabulous topic of conversation, Freedom. As business owners and artists, we really, have all the freedom in the world! Yes, we all work crazy hard and insane hours, because we believe in what we are doing. Yes, there are always stresses that we can count on both hands of how hard running our businesses are. However, Rachel and I discoverd that we would clearly take all of those stresses and make some magic, for the simple freedom of doing what we do. Photographers - we are the luckiest people in the WORLD to be able to do what we do! We are sooooo freaking lucky to be able to create and INSPIRE people every single day we clock in.
How cool is that?
Congratulations to Rachel on all of the super fun, exciting things to come! You are an amazing woman and photographer, whom I greatly respect!
If you are ready to sign up, please contact me: eliesa@photogen-inc.com